Sharing Addressable TV measurement numbers with TechEdge

Addressable TV measurement numbers on a campaign can be shared with Techedge by using the same method available for regular campaigns ("Send to AdvantEdge"). You just have to make sure that Addressable TV measurement is enabled on the tracking points in the campaign (either set to 'Auto' or forced to 'On').

Please be aware that some countries have national standards in regards to what can be measured via AudienceProject and Techedge.

 

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How did we do?

Impact on sample size and frequency

What is Addressable TV?

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