How to create a pixel?

Corina Alonso Updated by Corina Alonso

In AudienceReport pixels are created for custom items. 

Custom report items measure custom formats, pages and more through traditional tag implementation. You can group the items and assign them to channels. This will modify the view of your report, meaning that the items assigned to a specific channel will contribute to that channel’s performance.

You can create reports for specific custom items, by following this guide

When creating reports for specific custom items, remember to select all custom items you want to report on during your campaign. Check out how to create a report here. 

After adding custom report items, you need to add tracking codes to each individual item. 

If you have questions in relation to pixels, custom items and how to add them, feel free to reach out to us at

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