Implementing AudienceReport tracking pixels in Atlas

When you are to implement a AudienceReport pixel in Atlas, you should be aware, that the pixel should be implemented as a “Universal tag”.

To implement a AudienceReport tracking pixel in Atlas, you need to perform to simple steps.

First, create a third-party tag in Atlas. In the Atlas interface, select “advertisers” and then “Manage tags” and “Create Universal tag”. You can then copy your AudienceReport tracking pixel into Atlas.

Second, you need to associate it with an Atlas Action.

Event tracking -  you will need to consult with your Atlas team representative in regards to what is possible and what can be permitted.

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