What is Quality?

Quality quantifies the value of your campaign impressions.

For an impression to be valuable it needs to be served in a way that it is actually exposed to your audience.

We have defined a set of independent and actionable quality metrics for which we compute a score that quickly provides an overview of how your campaign impressions perform according to the metrics. The metrics are: 

  • Geo Compliance
  • Transparency
  • Viewability



If you need help feel free to contact support@audiencereport.com 

How did we do?

Viewability tracking using AudienceReport measurement script

What is a good Quality score?